Contrast Logic

We know your not going to want to sit here and read a novel, we value your time as you do as well - so we decided to write just enough information here that you can skim through making it a quick and easy read. Sound good?

Hopefully, you’re getting the point by now. We love what we do and we stand by our work, at Contrast Logic we are proud to show our accomplishments. For your web design and development needs we can provide the following…

For the more technical explanations of what we can do - here’s the technology we use at Contrast Logic...

Contrast Logic is based in the NYC metro area serving all local small to mid-sized business in NJ, NY, and CT. However, since the internet really has no boundaries – we can work anywhere.

First, you have to know that Social Media and Social Networking are both the same thing with the latter being the more appropriate terminology. But, general online population has swayed more towards using the term Social Media - which, is perfect fine.

Here's the secret easy-to-understand definition... Social Media is a two-way conversation that can create awareness, generate leads, expand the reach of your brand, communicate with customers, and communicate with anyone generally interested in your business. Maybe you should read that line again...

Think about it, how can you not incorporate a Social Networking Strategy into your online presence?

We will conduct reviews of your current online presence – what is being said about your business (both positive & negative), we will determine where the best investment of your time should be focused with social networking because not all the tools will be needed for every job.

And best of all, we’re here to educate you along the way. With a better understanding of how social networking functions you are now armed with better approaches towards getting a higher ROI from your time invested.

To engage your customers and keep their interest levels, we have developed a proven online marketing strategy that will be integrated into your website. We will work together to brainstorm the best strategy to implement on your website.

If you can educate your customers about what you do or your industry you'll have an advantage. A blog is very simple to use and requires little effort on your part aside from writing a few postings every now and then. Even if for no other reason, a blog is great to have because search engines love blogs! If you need help with the content creation, we'll be glad to assist you in making the right choices suited to your needs.

When a free product is offered to your customers, it will engage them into wanting more from your business. This product can be anything from a PDF file of " The Top 5 Mistakes People Make When Choosing..." or a free t-shirt, it can be anything. By giving your visitors something they will in return supply you with their email address. Once you have a customer's email address and their permission to send them emails (this is important), you now have even more of an advantage to convert them into a sale.

Once you generate a listing of potential customer email addresses, you can now start your email marketing campaigns. With the integration of an email marketing service such as Aweber (or vendor of your choice), you can now keep your potential customers updated, interested, and at an arms reach of your business. Your email list can become a virtual ATM machine & we'll work with you to set it all up.

You'll get everything thats included in the Website Essentials package with some extra upgrades that includes additional email accounts, additional maintenance hours included, FTP Access for easy file storage (and we'll show you how to benefit from it as well).

You'll also receive the Social Media Primer Plus package with some additional customizations.